
Tracey Owen
Head of Search Strategy
With over 20 years in SEO, Tracey enjoys working with the team to create integrated strategies that bring together technical SEO, content, and digital PR to drive visibility and authority. She has particular strength on the technical side, and sees digital PR as essential to earning the links and coverage that underpin long-term search performance. Her experience spans a wide variety of sectors including ecommerce, iGaming, sports, and travel, giving her a broad, adaptable view of what works across different markets.
Having witnessed search evolve through countless algorithm shifts, Tracey brings that perspective to such a fast-moving industry; one she’s still excited to be part of after two decades.
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January 16, 2026
When Life Gives You Lemons – Earning High-Quality Backlinks During a UK Cold Snap
Overview
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November 12, 2025
Using Seasonal Travel Trends to Elevate Luxury Group Stayās National Visibility
Overview
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October 28, 2025
How OddsMonkeyās Expert Insight Helped Expose a Growing QR Code Scam Trend
Overview
We...
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